Carolyn Howard-Johnson on Book Promotion Techniques

UPPAA The frugal book promoter by carolyn johnson.

Carolyn Howard-Johnson: New Book or Old: Great Launch Techniques Are Dependable Career Boosters Inspiration for Procrastinators: My Never-Too-Late Story:  In this confidence-building opening address, Carolyn Howard-Johnson shares her story and tons of tips learned from launching her own sixteen books in several genres, many of them multi award winners and…

Continue reading

Audiobook Adventures with Victor Volkman

UPPAA Audiobook adventures victor r volkov senior senior editor modern history press.

Victor R. Volkman: Audiobook Adventures—New Media and Sales Channels for All Authors! In this session, we’ll take you from understanding the growth possibilities of the audiobook marketplace to the nuts-and-bolts of finding and hiring a narrator, preparing your manuscript for narration, quality assurance, distribution, and marketing of audiobooks. Bringing your…

Continue reading

Resources for The Magic of Platform (Marketing Panel)

UPPAA A woman standing in front of a laptop.

From Charli Mills’s discussion on platform during the Marketing Panel:   We refer to social media  as platforms – Facebook, Instagram, Twitter. And yes, while these are platforms, they differ from what is an author platform. This is your visibility across social media, within the industry or genre of your writing,…

Continue reading

IRS Recordkeeping 101 – Handout from UPPAA 2016 conference

Notes for IRS Recordkeeping 101 By Deborah K. Frontiera How many cookies can you “snitch” from the cookie jar before somebody notices? It’s tricky knowing how much you can deduct for your writing business without sending “red flags” to the IRS. Deborah K. Frontiera’s daughter, a CPA and her “tax…

Continue reading

UPPAA Holds 19th Annual Conference: Publishing & Book Marketing Industry to Be Explored

U.P. Publishers & Authors Association Holds 19th Annual Conference: Publishing & Book Marketing Industry to Be Explored MARQUETTE, MI (May 15, 2016) – In its constant commitment to informing regional authors and publishers of the latest changes in the publishing world and offering effective marketing and writing strategies, the Upper Peninsula…

Continue reading

Tyler R. Tichelaar on Plot and Novel Writing

Notes from Tyler R. Tichelaar‘s presentation at the Novelists Panel from the UPPAA 2014 Spring Conference Plot and Character are equally tied together in creating a great novel. Neither one is superior to the other, while the Point of View, although perhaps not quite as important, is integral to both…

Continue reading