UPPAA Members to Participate in Canterbury Book Store book sale

  Several UPPAA members are planning to participate in the upcoming book sale at the Canterbury Book Store in Escanaba this coming Saturday, August 3. If participating authors (or those just wanting to spread the word) would like to post on their websites and social media, the following links have…

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Getting your book into the B&N store at Northern Michigan University (NMU)

As you might or might not know, the NMU bookstore was recently acquired by the Barnes & Noble chain.  As such, a complete changeout of inventory was made, leaving some local authors in doubt of whether they could be stocked (again).  Tyler writes: I have followed up with the NMU…

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How is trade marketing different from non-bookstore marketing?

How is trade marketing different from non-bookstore marketing? You are familiar with the process of selling books through bookstores, bricks and clicks. But there is another way to sell books, and it could be more profitable for you. That is special-sales marketing — also called non-bookstore marketing or non-traditional marketing….

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Top 10 Benefits of Special-Sales (Non-Bookstore) Marketing

Top 10 Benefits of Special-Sales (Non-Bookstore) Marketing 1.         Compete in a marketplace larger in size than the bookstore segment 2.         Experience sales growth that is virtually limitless 3.         Take your books to potential buyers – don’t wait for them to go to a bookstore 4.         Reduce your competition – most…

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Call For Entries: Second Annual U. P. Nature Writing Contest

FOR IMMEDIATE RELEASE March 20, 2014 Lon and Lynn Emerick North Country Publishing northco@up.net 906-942-7879 North Country Publishing of Skandia and the Falling Rock Café and Bookstore of Munising announce the Second Annual U.P. Nature Writing Contest. Following the success of the 2013 Contest, which saw entries from all over…

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